For those looking for an experienced marketing manager with a background in product and brand management, look no further! Over the last 10 years I have sharpened my skills, and pencils :), in the following ways:
- Introducing yearly marketing roadmaps
- Managing marketing budgets spanning from $500K to $2M
- Explored new methods of generating leads (through digital and traditional marketing)
- Analyzing & setting metrics for all marketing efforts as well as, and most importantly, tying all efforts to key business goals
- Researching key markets and how to grow them
- Increasing brand awareness (through digital and traditional marketing)
- Strategically optimizing the exposure, reach, and effectiveness of our brand marketing communications
- Creating new nurturing and lead generation campaigns (through email, SEO, and Pay-per-click)
- Creating & improving marketing & business processes
- Assisting in, and executing, new product launches and new product development processes
- Designing product & presenting to buyers
- Presenting marketing KPI’s to senior management and at employee town hall meetings
So if you’re seeking someone who is self motivated and has experience in all areas of marketing & branding as well as product development, look no further!
Don’t forget to take a look at my LinkedIn profile for recommendations and more information about my background. Don’t forget to click through here as well: Linda Calabria.general capabilities
Brand Marketing • Marketing Communications • Content Management • Digital Marketing • International Marketing • Product Marketing • Project Management • Licensee/Partner Communications • Inbound Marketing • Social Media • SEO • Blogging • Newsletters • Market Research • Budget Management • Presentation Skills
Pingback: Performing a Brand Audit | Career Advice 101