There are times when for one reason or another I feel compelled to tweet out or post a thanks or a photo with a caption to a specific brand or company. My husband does not share in this kind of desire and instead asks, “why? Can you just tell me why you have to do that now?” My simplest answer, and one that seems to have held the most water with him is, “I’m helping them market.”
It’s true. When I feel like someone should receive a kudos or a shout out, or just a simple “Hey thanks for being there.” I feel like that brand should hear that kind of sentiment from me, or any customer. After all, I know very well that brands work hard for that kind of word of mouth marketing. Large brands, and especially consumer facing brands, have it easier than others when it comes to people thinking of them and taking part in word of mouth marketing. But, none the less, I am a marketer. Regardless of whether I work for you or not, I will help you market, if I believe in your cause.